Smart Hub Promotions & Campaigns

Campaigns that keep diners returning

Launch promos, loyalty boosts, and sponsor-backed offers that reach customers right at their table — through the Smart Hub experience. No apps to download, no emails to ignore.

3.2×

Average redemption rate vs email

45 min

Captive audience during dining

68%

Of diners engage with Smart Hub offers

24 hrs

Campaign setup to live

Campaign Types

Six powerful ways to drive revenue

Every campaign type is delivered through the Smart Hub — the screen your customers are already looking at.

Launch Offers

Time-limited discounts and buy-one-get-one deals that appear on the Smart Hub when customers scan in. Drive foot traffic during slow periods and convert first-time visitors.

EXAMPLE

20% off all starters, Mon–Wed 3–5 PM

Seasonal Menus

Highlight seasonal specials, holiday menus, and chef collaborations. Customers see these front and centre on the Smart Hub with rich imagery and descriptions.

EXAMPLE

Summer braai platter — available Dec to Feb

Sponsor Vouchers

Brands fund vouchers that diners redeem at your restaurant. Sponsors pay, customers save, you earn — everyone wins. Vouchers are delivered through NFC coasters and QR codes.

EXAMPLE

Free dessert, powered by Castle Lager

Loyalty Boosts

Reward returning customers with double points days, streak bonuses, and tier unlock challenges. Keep diners engaged between visits with push-notification reminders.

EXAMPLE

2× points this weekend — Gold tier unlocks free coffee

Referral Campaigns

Turn loyal customers into brand ambassadors. Share-a-meal links generate unique referral codes tracked through the Smart Hub. Both parties earn rewards.

EXAMPLE

Refer a friend — you both get R50 off

Re-engagement Nudges

Automated campaigns target customers who haven't visited in 14, 30, or 60 days. Smart triggers send personalised offers based on past order history.

EXAMPLE

We miss you — here's 15% off your favourite pizza

How It Works

From idea to live campaign in 4 steps

No agency, no developers, no waiting. Build and launch campaigns from your Tafura dashboard.

1

Design Your Campaign

Use the campaign builder in your Tafura dashboard. Choose a type (discount, voucher, loyalty boost), set targeting rules, and define the budget or reward.

2

Set Targeting & Schedule

Target by time of day, day of week, customer tier, order history, or proximity. Schedule campaigns to go live automatically — no manual publishing.

3

Deliver via Smart Hub

Campaigns appear on NFC coasters, table QR codes, and the customer's Smart Hub feed. Diners see relevant offers the moment they sit down.

4

Track & Optimise

Real-time analytics show impressions, redemptions, revenue uplift, and ROI. A/B test messaging, adjust budgets, and pause underperformers instantly.

For Restaurants

Fill empty seats and reward loyalty

Run your own promotions to drive traffic during quiet periods, or let sponsors fund campaigns that bring customers in at no cost to you.

No-code campaign builder in your dashboard

Schedule campaigns weeks in advance

Automatic delivery via Smart Hub at every table

Real-time redemption tracking and revenue reports

Accept sponsor-funded vouchers for extra revenue

A/B test offers to find what works

Start free trial
For Sponsors

Fund campaigns that reach real people

Sponsor vouchers and rewards that customers actually use. Your brand appears at the dining table — not in a spam folder.

Fund vouchers diners redeem at partner restaurants

Your brand on NFC coasters, QR codes, and hub screens

Target by location, cuisine, demographics, and time

Pay per redemption — not per impression

Real-time attribution: scan → redeem → purchase

Access 100+ restaurant venues across South Africa

Register as sponsor
Smart Hub Delivery

Promotions delivered where attention is highest

Every campaign you launch is delivered through the Tafura Smart Hub — the digital experience that activates when a customer taps an NFC coaster or scans a QR code at their table.

QR & NFC Activated

Customers scan or tap to open the hub. Your campaign is front and centre.

Real-Time Analytics

Track views, taps, redemptions, and revenue uplift the moment they happen.

Contextual Targeting

Serve different offers by time of day, customer history, or table location.

Ready to launch your first campaign?

Go from idea to live campaign in under 24 hours. No agency fees, no dev work.

Tafura

The ad-funded operating system for modern African dining. Crafted by Retro Craft. Powered by Tafura.

Kempton Park, Gauteng, South Africa

+27 11 393 1200

info@tafura.co.za

© 2026 Tafura by Retro Craft. All rights reserved.

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